Life + has been advocating education and prevention of HIV / AIDS for years. Above all, the Life Ball attracts attention yearly – not only because of the prominent support from home and abroad.
Peter Lindbergh let his pictures speak for Life+. He photographed international stars like Kate Winslet, Tatjana Patitz and Uma Thurman for the Out of Home and Digital campaign. People who have one thing in common: they know their status.
#Know your status shows the importance of knowing your own HIV status. Only then, people affected can be treated on time or receive preventive care and no longer unsuspectingly pass on the virus onto others.